Do you know how much it costs to hire a video production company? Video production prices range depending on the scope of your project. This pricing guide dives into the factors that can impact your video budget.
Video is one of the most dynamic and effective ways for companies to connect with potential and existing customers. Video can support advertising on TV and streaming, provide unique social media content, explain products on a company website, introduce a business’s internal team and much, much more.
Depending on the content of the video and how it’s used, video can increase brand awareness and strengthen a business’s credibility. By building brand trust through video content, companies may even see an increase in sales.
In order to develop high-quality video content, many business leaders turn to video production companies that can take a concept and take it from pre-production to filming, post-production, and launch. But how much does it cost to hire a video production company?
Our production company pricing guide will provide insight into how much it will cost to hire a video production company as well as what impacts the prices of their services.
Most video production projects cost just a few thousand dollars, according to data collected from online. This is particularly great for small or medium-sized businesses who are looking to invest in video as a way to grow their company without overspending.
However, the overall project cost is impacted by several different factors. For instance, the type of video being produced, the runtime of the video, how many cameras are needed for filming, location of the video shoot, the cost of hiring actors, and much more can impact the overall project cost.
What is the Real Cost of Hiring A Video Production Company?
Our company charge $100–$149 per hour for production services.
Creating video products — whether they’re ads, corporate explainer videos, or full feature-length films — requires more than just filming. There are several steps to take a project from pre-production to post-production.
This includes outlining a concept, writing the script, hiring videographers and actors, adding graphics, editing, and much more. Projects that require more time and effort, therefore, are likely to be more expensive.
What Services Video Production Offer?
Casting
Scripting
Storyboarding
Scouting film locations
Filming
Sound design & audio editing
Video editing
Motion graphics & graphic design
When hiring a video production team, be sure to discuss the deliverables you expect to receive at the end of the project in order we're will be able to provide several options with different prices to meet your needs. Keep in mind that your budget may create limitations for your project.
What Factors Impact the Cost of Hiring a Video Production Company?
Crew size
Timeline
Location
Experience
Cost of Production Crews
Depends largely on the team’s size, how long the project takes, experience, and where you located.
The size of the crew can also impact the cost. Some projects require many camera operators, animators, directors, and lighting specialists instead of just a few videographers. As the crew expands, you should expect to pay higher hourly rates.
The average cost of hiring certain types of crew members will also vary. For instance, hiring a director of photography will likely cost more than the day rate of a scriptwriting or voiceover freelancer.
To manage rising costs of a production team, companies may be able to collect interview footage and b-roll in a half-day rather than a whole day. With the proper planning, this can be executed without impacting the quality of the final video. Your team has a huge impact on video production rates, so be sure to make strong use of your time once the crew is in place.
Type of Video Production & Hourly Rates
We are capable of producing just about any type of video that a business may need. While ads are probably what jumps to mind when you think of reasons why a small business may hire a video production company, companies can benefit from other types of video as well.
As shown below, we are likely to charge the same rate, regardless of what type of video your company hopes to create.
Explainer Videos
Explainer videos are usually short and are used for marketing purposes. They often highlight products or services and explain how they work.
$100 - $149
Education & Training Videos
Companies use educational videos for several different reasons. For example, videos can help demonstrate how to use a product or service, but it can also be used to help onboard employees.
$100 - $149
Commercial Video
Commercials are short-form videos that are used as advertisements. They can be used on TV, streaming services, social media platforms, and other digital channels.
$100 - $149
Event
Event video can deliver memory's from any life event you exploring.
$100 - $149
Live Event/Streaming
Video production companies can stream content live either through broadcast or, more likely, via streaming.
$100 - $149
Documentary
A documentary is a non-fiction motion picture. It can be used to provide instruction or for education.
$100 - $149
Corporate Videos
When companies use video to support internal or external communications, it’s known as corporate video. They can be promotional, be training videos, describe company values and more.
$100 - $149
Interviews & Testimonials
In an interview or testimonial video, an interviewer will ask questions and the subject will respond.
$100 - $149
The Cost of Video Production Relies on Project Length & Special Effects
A better indication of how much a video production project will cost is the length and complexity of the video.
Longer videos have more scenes, require more resources, take more time to film, and require more editing than shorter films.
For instance, a 30-minute training video that will be used to help train employees on new software is likely to cost more than a 30-second explainer video simply because it will require more time to film and edit it.
Additionally, adding special effects, animation, or custom graphics will cause the price of the video to spike. Depending on what you want to include, adding these types of effects may require specialists and software to produce. It really depends on what you want; adding realistic dinosaurs using CGI will be a lot more complicated than adding an interesting title.
In order to get an accurate cost estimate of their video production project, companies need to have a project scope in place that dictates the deliverables as well as what is needed for the video production project to be successful.
Are There Any Additional Expenses You Can Expect For Your Video
Production Project?
One of the biggest benefits of hiring us is that they usually we provide all of the resources needed for filming. This can include equipment like cameras, microphones, and lighting tools, as well as editing software. These are included in the project cost because we already own them instead renting them.
However, companies also need to budget for other expenses that are associated with the production process. For instance, hiring actors or voice actors may be an additional cost. Other expenses may include travel and hotel accommodations, prop rentals, or the cost of booking a location for filming.
Of course, these expenses aren’t included in every video production budget. Still, you should discuss what is and isn’t included in your video production contract and budget accordingly.
Whether you hope to create eye-catching and engaging video ads, provide more information about your business or products, or simply want to update your website with video, hiring our team can ensure that your final product is high-quality and enhances your business’s image.
Our team are involved in everything that’s needed to take a project from a concept to a video that you’re ready to share with the world. How much the project will cost will depend on length of the videos, as well as the amount of time spent editing your video.